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Booking Holdings Inc.

Data period: Annual Quarterly Graham uses annual
NASDAQ · Consumer Cyclical
Booking Holdings Inc.
BKNG · Travel Services
$171.78
▲ 0.15 (0.09%)
Cached · 10 min
Overall Grade
B
Defensive
B
Enterprising
Profitability
A
Operating Margin 23.0%
Net Income Margin 19.6%
Fin. Health
D
Years to Pay Off Debt 17.5 yrs
Working Capital vs Long-Term Debt -$14.3B
Working Capital $1.1B
Valuation
D
Price-to-Book N/A (neg. equity)
Cash Flow
A
Free Cash Flow $3.1B
CapEx % of Net Income 9.9%
Owner Earnings $1.4B
About Booking Holdings Inc.
Booking Holdings Inc., together with its subsidiaries, provides online and traditional travel and restaurant reservations and related services in the United States, the Netherlands, the United Kingdom, and internationally. The company operates Booking.com, which offers online accommodation reservations; and Priceline, which provides discount travel reservations services, as well as online accommodation, flight, rental car reservation services, vacation packages, cruises, activity, and affiliate programs. It also operates Agoda that offers online accommodation reservation, flight, ground transportation, and attractions. In addition, the company operates KAYAK, an online meta-search service that allows consumers to search and compare travel itineraries and prices; and OpenTable for booking online restaurant reservations, as well as reservation management services to restaurants. Further, it offers travel-related insurance products, payment facilitation, and restaurant management services to consumers, travel service providers, and restaurants; and advertising services. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. Booking Holdings Inc. was founded in 1997 and is headquartered in Norwalk, Connecticut.
Metric Explanations
What each dimension measures and where the thresholds come from.
Operating Margin
Profit after operating costs before interest and taxes. A consistent ≥15% operating margin signals a business with real competitive advantages. Capital-intensive industries (airlines, auto, commodities) rarely hit this threshold due to their structural cost base — compare within industry for context.
Net Income Margin
Bottom-line profit as a percentage of revenue. The ≥20% target reflects Buffett's preference for highly profitable businesses. Financial engineering (buybacks, tax optimisation) can inflate this temporarily — look for consistency across multiple years rather than a single strong result.
Years to Pay Off Debt
Total Debt ÷ Net Income. Lower = stronger balance sheet. Important caveat: utilities, telecoms, REITs, and infrastructure companies carry large structural debt by design — their bond-like cash flows service it comfortably at ratios that would alarm Graham. Compare within sector.
Working Capital vs Long-Term Debt
Working Capital minus Long-Term Debt. Negative results are common and expected in capital-return-focused businesses like Apple, Domino's, and McDonald's — where aggressive buybacks and dividends intentionally reduce book equity. This does not indicate financial distress in high-FCF businesses.
Working Capital
Current Assets minus Current Liabilities. Negative working capital can be a deliberate efficiency strategy in businesses that collect cash before paying suppliers (retailers, fast food franchises, subscription businesses). Assess alongside free cash flow generation for full context.
Price-to-Book
Negative book value means total liabilities exceed total assets on the balance sheet. Two very different causes: (1) Heavy buybacks and dividends in highly profitable companies (Apple, McDonald's, Domino's) — equity deliberately reduced, not a warning sign. (2) Accumulated losses in unprofitable companies (Peloton, WeWork) — a genuine red flag. Check profitability and free cash flow to distinguish between the two. P/B cannot be scored meaningfully here.
Free Cash Flow
Operating cash flow minus capital expenditures. Buffett's most important metric — cash a business actually generates for its owners after maintaining and growing its asset base. Consistently positive FCF is one of the strongest indicators of a durable, well-run business regardless of accounting profits.
CapEx % of Net Income
Capital expenditure as a share of net income. Low CapEx signals a capital-light business that doesn't need heavy reinvestment to sustain earnings — Buffett's ideal. High CapEx is structurally necessary in manufacturing, airlines, telecoms, and semiconductors. For these industries, a high reading reflects the business model, not poor management.
Owner Earnings
Net Income + Depreciation & Amortisation − Capital Expenditures. Buffett's preferred measure of a company's true annual earning power — what could theoretically be distributed to owners without impairing the business. More reliable than reported EPS because it accounts for the capital cost of maintaining the business.
Market Cap $133.1B
Enterprise Value $139.3B
P/E (TTM) 22.63
Dividend Yield 0.92%
Exchange NASDAQ
Gross Profit N/A
Operating Margin 23.0%
Net Margin 19.6%
Sector Consumer Cyclical
Industry Travel Services
Employees 24900
Country United States
📖
Full Graham Analysis

Mr. Market is currently offering Booking Holdings Inc. at $171.78.

The business passes only 2 of 7 of Graham's defensive criteria — well below his required standard.

Negative NCAV — liabilities exceed current assets. Common in capital-return businesses (buybacks, debt-funded dividends) and capital-intensive industries. Not automatically a warning sign..

Conclusion: By Graham's standards, this stock is speculative at its current price. The intelligent investor would look elsewhere or wait.

Showing Key Metrics
Income Highlights
Metric Q1 2026 Q4 2025 Q4 2024
Gross Profit % N/A N/A N/A
Operating Margin % 23.0% 32.0% N/A
Net Income % 19.6% 22.5% N/A
Diluted EPS 1.36 N/A 1.28
Balance Sheet Highlights
Metric Q1 2026 Q4 2025 Q4 2024
Total Assets $27.7B $29.3B N/A
Total Debt $18.9B N/A N/A
Working Capital $1.1B $5.6B N/A
Years to Pay Debt 17.49 N/A N/A
Cash Flow Highlights
Metric Q1 2026 Q4 2025 Q4 2024
Free Cash Flow $3.1B $1.4B N/A
Owner Earnings $1.4B $1.7B N/A
CapEx % of Net Income 9.9% 5.1% N/A
📊 Quarterly mode — Graham Fair Value & 7 Criteria require annual data. Switch to Annual for full analysis.
Quarter vs Same Quarter Last Year
YoY strips seasonality
Revenue Growth (YoY)
Prior year: $4.8B ▲ $5.5B +16.2%
Revenue growth vs same quarter last year strips seasonality. Consistent double-digit growth is a Buffett hallmark.
Operating Margin
Prior year: 26.7% ▲ 23.0% -3.7pp
Graham: operating margin reflects true business economics before financing. Trend matters as much as level.
Net Margin
Prior year: 7.0% ▲ 19.6% +12.6pp
Net margin can be distorted by one-time items, tax timing, or interest costs — compare to operating margin for signal quality.
Quarterly Health Checks
3 Graham/Buffett criteria that are valid and reliable on quarterly data
✅ Adequate Size
Graham required scale for resilience. Quarterly revenue × 4 gives an annualised proxy.
$5.5B/qtr (≈$22.1B ann.)
vs > $1.5B annualised revenue
❌ Financial Condition
Current assets vs current liabilities — a real-time liquidity snapshot. Valid and reliable on quarterly data.
1.06x current ratio
vs ≥ 2.0x
✅ Free Cash Flow
Buffett's most important single metric. A positive FCF quarter means the business generated real cash for owners after maintaining its asset base.
$3.1B
vs Positive
Operating Cash Flow
$3.2B
Latest quarter · Buffett's cash reality check
ROIC
12.7%
Based on latest annual operating income
Return on Invested Capital — Buffett's preferred measure for asset-light businesses. ROIC > 15% consistently signals a durable competitive advantage (moat). More meaningful than P/B for software, pharma, and consumer brand companies where most value is intangible and off-balance-sheet.
Market Cap / Net Assets
⚠ Negative Net Assets
Net Assets: -$8.7B
⚠ Negative Net Assets — total liabilities exceed total assets on paper. This is common in companies that aggressively return capital via buybacks and dividends (Apple, McDonald's, Domino's). It does not indicate insolvency if the business generates strong, consistent free cash flow. Focus on FCF and earnings power rather than balance sheet book value for these companies.
⚠️ Revenue grew vs prior year but operating margin contracted. Possible explanations: deliberate investment in growth (hiring, marketing, R&D), input cost inflation, or pricing pressure from competition. Buffett distinguishes between spending that builds moat vs. spending that doesn't.
Peers & Industry Comparison
Travel Services — Auto-detected peers
Company Price Market Cap P/E Gross Margin Net Margin Revenue
BKNG $171.78 $133.1B 22.63 N/A 19.6% $5.5B
EXPE
Expedia Group, Inc.
$240.90 $28.9B 21.3 90.3% 9.8% $15.2B
ABNB
Airbnb, Inc.
$142.41 $84.5B 35.2 82.9% 19.9% $12.6B
TRIP
TripAdvisor, Inc.
$12.96 $1.5B 117.9 63.0% 1.0% $1.9B
"The management of a business is its most important single factor — more important than market position, patents, or financial structure."
— Benjamin Graham
Capital Allocation & Alignment
Insider Ownership
0.18%
Low — management has little skin in the game
Return on Assets (ROA)
3.9%
Fair — average asset utilization
Share Buybacks (Latest Year)
$6.4B
Management is returning capital to shareholders via buybacks
Leadership Team
Glenn Fogel
President, CEO & Director
Age 63
Pay: $9,215,823
0.851% of net income
Ewout Lucien Steenbergen
Executive VP & CFO
Age 56
Pay: $3,237,292
0.299% of net income
Debby Soo
Chief Executive Officer of OpenTable
Age 43
Omri Morgenshtern
Chief Executive Officer of Agoda
Brigit Zimmerman
Chief Executive Officer of Priceline
Top Institutional Holders
Institution % Owned Shares
Blackrock Inc. 8.56% 66,328,500
Vanguard Capital Management LLC 6.70% 51,910,900
State Street Corporation 4.58% 35,519,900
Price (T.Rowe) Associates Inc 3.74% 28,993,200
JPMORGAN CHASE & CO 3.45% 26,755,150
Dodge & Cox Inc. 3.22% 24,937,450
Geode Capital Management, LLC 2.88% 22,278,475
Capital World Investors 2.48% 19,229,025
Risk Analysis
Beta (Market Risk)
1.09
Moderate volatility — moves slightly more than market
Short Interest
3.1% of float
Low short interest — market is not heavily bearish
Current Ratio
1.06x
Adequate liquidity
52-Week Price Range
Low: $150.14 Current: $171.78 High: $233.58
Currently at 26% of 52-week range

Booking Holdings Inc. (BKNG) fundamental analysis — Overall grade B based on profitability, financial health, valuation and cash flow. Graham's Fair Value: N/A. Gross profit margin: N/A. Operating margin: 23.0%. Net margin: 19.6%. Market cap: $133.1B. Sector: Consumer Cyclical. Industry: Travel Services. Analysis powered by 360investing — free fundamental stock analysis based on Benjamin Graham and Warren Buffett principles.

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