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Under Armour, Inc.

Data period: Annual Quarterly Graham uses annual
NYSE · Consumer Cyclical
Under Armour, Inc.
UA · Apparel Manufacturing
$5.87
▲ 0.34 (6.15%)
Cached · 10 min
Overall Grade
D
Defensive
F
Enterprising
Profitability
F
Gross Profit Margin 42.0%
Operating Margin -2.2%
Net Income Margin -3.7%
Fin. Health
C
Years to Pay Off Debt -44.7 yrs
Working Capital vs Long-Term Debt $451M
Working Capital $1.0B
Valuation
B
Price-to-Book 0.84x
Cash Flow
F
Free Cash Flow -$347M
Owner Earnings -$2M
About Under Armour, Inc.
Under Armour, Inc., together with its subsidiaries, engages designs, developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. The company provides its apparel in compression, fitted, and loose fit types. It also offers footwear products for running, training, basketball, cleated sports, recovery, and outdoor applications, as well as for casual use. In addition, the company provides accessories, which include gloves, bags, headwear, and socks. It primarily offers its products under the UNDER ARMOUR, ARMOUR, HEATGEAR, COLDGEAR, HOVR, UA, PROTECT THIS HOUSE, I WILL, ARMOUR FLEECE, and ARMOUR BRA brands. The company sells its products through wholesale channels, including national and regional sporting goods chains, independent and specialty retailers, department store chains, mono-branded Under Armour retail stores, institutional athletic departments, and leagues and teams, as well as independent distributors; and directly to consumers through its own brand and factory house retail stores and e-commerce websites. It operates in the United States, Canada, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America. The company was incorporated in 1996 and is headquartered in Baltimore, Maryland.
Metric Explanations
What each dimension measures and where the thresholds come from.
Gross Profit Margin
Revenue minus cost of goods sold. Graham's ≥40% threshold identifies businesses with durable pricing power. Note: software and financial companies naturally exceed this; retailers and manufacturers rarely reach it due to their cost structures.
Operating Margin
Profit after operating costs before interest and taxes. A consistent ≥15% operating margin signals a business with real competitive advantages. Capital-intensive industries (airlines, auto, commodities) rarely hit this threshold due to their structural cost base — compare within industry for context.
Net Income Margin
Bottom-line profit as a percentage of revenue. The ≥20% target reflects Buffett's preference for highly profitable businesses. Financial engineering (buybacks, tax optimisation) can inflate this temporarily — look for consistency across multiple years rather than a single strong result.
Years to Pay Off Debt
Total Debt ÷ Net Income. Lower = stronger balance sheet. Important caveat: utilities, telecoms, REITs, and infrastructure companies carry large structural debt by design — their bond-like cash flows service it comfortably at ratios that would alarm Graham. Compare within sector.
Working Capital vs Long-Term Debt
Working Capital minus Long-Term Debt. Negative results are common and expected in capital-return-focused businesses like Apple, Domino's, and McDonald's — where aggressive buybacks and dividends intentionally reduce book equity. This does not indicate financial distress in high-FCF businesses.
Working Capital
Current Assets minus Current Liabilities. Negative working capital can be a deliberate efficiency strategy in businesses that collect cash before paying suppliers (retailers, fast food franchises, subscription businesses). Assess alongside free cash flow generation for full context.
Price-to-Book
Market price vs book value per share. Rarely below 1.5x for quality businesses today. Intangible assets (brand, software, patents) don't appear on the balance sheet under accounting rules, making P/B artificially high for asset-light companies like software and consumer brands.
Free Cash Flow
Operating cash flow minus capital expenditures. Buffett's most important metric — cash a business actually generates for its owners after maintaining and growing its asset base. Consistently positive FCF is one of the strongest indicators of a durable, well-run business regardless of accounting profits.
Owner Earnings
Net Income + Depreciation & Amortisation − Capital Expenditures. Buffett's preferred measure of a company's true annual earning power — what could theoretically be distributed to owners without impairing the business. More reliable than reported EPS because it accounts for the capital cost of maintaining the business.
Market Cap $2.5B
Enterprise Value $4.0B
P/E (TTM) 15.45
Dividend Yield N/A
Exchange NYSE
Gross Profit 42.0%
Operating Margin -2.2%
Net Margin -3.7%
Sector Consumer Cyclical
Industry Apparel Manufacturing
Employees 6200
Country United States
Showing Key Metrics
Income Highlights
Metric Q1 2026 Q4 2025 Q4 2024
Gross Profit % 42.0% 44.4% N/A
Operating Margin % -2.2% -5.6% N/A
Net Income % -3.7% -32.4% N/A
Diluted EPS -0.10 -1.01 0.00
Balance Sheet Highlights
Metric Q1 2026 Q4 2025
Total Assets $4.4B $4.6B
Total Debt $1.9B $1.7B
Working Capital $1.0B $900M
Years to Pay Debt -44.70 -3.92
Cash Flow Highlights
Metric Q1 2026 Q4 2025 Q4 2024
Free Cash Flow -$347M $262M N/A
Owner Earnings -$2M -$387M N/A
CapEx % of Net Income N/A N/A N/A
📊 Quarterly mode — Graham Fair Value & 7 Criteria require annual data. Switch to Annual for full analysis.
Quarter vs Same Quarter Last Year
YoY strips seasonality
Revenue Growth (YoY)
Prior year: $1.2B ▼ $1.2B -0.8%
Revenue growth vs same quarter last year strips seasonality. Consistent double-digit growth is a Buffett hallmark.
Gross Margin
Prior year: 46.7% ▼ 42.0% -4.6pp
Buffett: consistent gross margin above 40% signals durable pricing power and competitive moat.
Operating Margin
Prior year: -2.2% ▲ -2.2% -0.0pp
Graham: operating margin reflects true business economics before financing. Trend matters as much as level.
Net Margin
Prior year: -5.7% ▲ -3.7% +2.0pp
Net margin can be distorted by one-time items, tax timing, or interest costs — compare to operating margin for signal quality.
Quarterly Health Checks
3 Graham/Buffett criteria that are valid and reliable on quarterly data
✅ Adequate Size
Graham required scale for resilience. Quarterly revenue × 4 gives an annualised proxy.
$1.2B/qtr (≈$4.7B ann.)
vs > $1.5B annualised revenue
❌ Financial Condition
Current assets vs current liabilities — a real-time liquidity snapshot. Valid and reliable on quarterly data.
1.62x current ratio
vs ≥ 2.0x
❌ Free Cash Flow
Buffett's most important single metric. A positive FCF quarter means the business generated real cash for owners after maintaining its asset base.
-$347M
vs Positive
Operating Cash Flow
-$332M
Latest quarter · Buffett's cash reality check
ROIC
-0.7%
Based on latest annual operating income
Return on Invested Capital — Buffett's preferred measure for asset-light businesses. ROIC > 15% consistently signals a durable competitive advantage (moat). More meaningful than P/B for software, pharma, and consumer brand companies where most value is intangible and off-balance-sheet.
Market Cap / Net Assets
0.8x
Net Assets: $1.4B
Peers & Industry
No auto-detected peers for Apparel Manufacturing. You can manually compare UA against any stock using the Compare tool.
"The management of a business is its most important single factor — more important than market position, patents, or financial structure."
— Benjamin Graham
Capital Allocation & Alignment
Insider Ownership
9.97%
Moderate — some alignment with shareholders
Return on Equity (ROE)
-3.1%
Weak — poor returns on equity
Return on Assets (ROA)
-1.0%
Poor — assets are not generating adequate returns
Share Buybacks (Latest Year)
$25M
Management is returning capital to shareholders via buybacks
Debt Trend YoY
+14.9% YoY
Debt is growing — management is leveraging up
Leadership Team
Kevin Plank
Founder, President, CEO & Director
Age 52
Pay: $1,864,002
Reza Taleghani
Executive VP & CFO
Age 51
Lance Allega
Senior Vice President of Investor Relations & Corporate Development
Top Institutional Holders
Institution % Owned Shares
BDT Capital Partners, LLC 32.04% 65,050,733
Fairfax Financial Holdings Ltd 10.84% 21,999,128
Blackrock Inc. 8.24% 16,725,844
Dimensional Fund Advisors LP 5.67% 11,518,415
Vanguard Capital Management LLC 3.83% 7,777,523
Vanguard Portfolio Management LLC 3.26% 6,616,460
State Street Corporation 2.27% 4,616,364
Neuberger Berman Group, LLC 1.97% 4,003,227
Risk Analysis
Beta (Market Risk)
1.69
High volatility — moves more than the market
Debt-to-Equity
1.37x
Moderate leverage
Current Ratio
1.62x
Adequate liquidity
52-Week Price Range
Low: $3.95 Current: $5.87 High: $7.91
Currently at 49% of 52-week range

Under Armour, Inc. (UA) fundamental analysis — Overall grade D based on profitability, financial health, valuation and cash flow. Graham's Fair Value: N/A (negative EPS). Gross profit margin: 42.0%. Operating margin: -2.2%. Net margin: -3.7%. Market cap: $2.5B. Sector: Consumer Cyclical. Industry: Apparel Manufacturing. Analysis powered by 360investing — free fundamental stock analysis based on Benjamin Graham and Warren Buffett principles.

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